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Saving our Seas, One Conscious Towel at a Time

Join us on this exciting journey where sustainability meets Cape Cod charm. Together, let’s create a future where every textile tells a story of conscious choices and a commitment to a better world.

SHOP BY VACATION DESTINATION

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FEATURED PRODUCTS

Experience the ultimate in convenience with our beach towels. Designed for effortless travel around the Cape or to your next adventure destination, these towels are lightweight and compact, leaving plenty of space in your beach bag. Each towel is generously oversized for added comfort and crafted from super absorbent fabric that dries quickly. They are perfect for a ferry ride, off-roading on the dunes, or simply lounging by the ocean.

DISCOVER THE MAGIC OF OUR TOWELS & PONCHOS

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Introducing our extraordinary rPET fabric. Designed for exceptional performance, our fabric serves as the cornerstone of our printed beach towels and beach ponchos, elevating your beach experience to new heights.

Each printed beach towel and beach poncho is meticulously crafted from a blend of upcycled plastic bottles, embodying our unwavering commitment to sustainability & circularity.

Immerse yourself in the ultimate beach companion, where our fabric sets the standard for simply better beach days.

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Meet our Coastal Collection, crafted from 100% Organic Cotton, where luxury meets sustainability. Say farewell to your old, bulky towels and immerse yourself in the refined comfort of our thoughtfully designed beach and pool towels.

Experience the swift drying capabilities, exceptional absorbency, and unmatched softness that redefine the standards of comfort and functionality. Embrace the elegance of our timeless patterns and designs, adding a touch of sophistication to your beach outings or poolside fun.

The Ultimate Beach Companion

Our beach towels are as cool as a refreshing ocean breeze!  Step onto the sand in style and comfort with our exceptional beach towels, designed to elevate your beach days to a whole new level!

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SAND FREE

Designed with sand-repellent technology: The tightly woven fibers and smooth texture discourage sand from clinging to the fabric. This allows you to easily shake off or brush off the sand, keeping the towels and ponchos clean and sand-free.

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SUPER ABSORBENT

The choice of materials plays a crucial role in determining absorbency. Our material has a high capacity to absorb water quickly. The fibers are designed to create capillary action, drawing water into the towel or poncho and locking it within the fibers.

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DRIED IN MINUTES

Our rPET engineered material has a rapid drying time due to their densely woven structure, allowing them to dry faster than traditional cotton towels.

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ULTRA SOFT

Specially crafted with a focus on ultimate comfort, our fabric boasts an exceptional level of softness that will leave you feeling pampered. No more rough, scratchy towels.

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COMPACT FOLDING

Designed with practicality in mind, our fabric allows for easy folding and compact storage, making it the perfect companion for your beach adventures. Whether you're packing for a weekend getaway or a spontaneous beach trip, our towels effortlessly fit into your bag without taking up valuable space.

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OEKO TEX® CERTIFIED

The OEKO-TEX® certification STANDARD 100 guarantees that our beach towels and beach ponchos are free from harmful substances and have undergone rigorous testing to meet strict ecological criteria. Our products ensure the highest standards of safety and sustainability for human health and the environment.

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FEATURED COLLABORATION

We are delighted to embark on an exciting artist collaboration, for our Summer 2024 launch, with the incredibly talented Barbra Ignatiev, a California-based artist with a profound love for the ocean and nature. Formerly an East Coaster who deeply appreciates the unique vibes of New England, Barbra’s captivating artwork beautifully captures the essence of beach life and resonates with her fond memories of lobster feasts, beach-combing, and sunbathing on Cape Cod. Her unique artistic vision aligns seamlessly with our brand’s devotion to all-things summer and sea. Through this collaboration, we’re infusing our beach towels with Barbra’s artistic flair, curating limited edition collections inspired by her East Coast experiences.

Join us in celebrating the artistry of Barbra Ignatiev as we transform our products into vibrant canvases that weave enchanting tales with the vivid colors of coastal living.

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Your purchase makes a difference.

A portion of our profits supports environmental awareness and marine conservation on Cape Cod.

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OUR MISSION

We have made a commitment to support local Cape Cod marine conservation efforts by donating a portion of our profits from sales.  With each purchase you make, you become an essential part of our mission to safeguard our seas for future generations. 

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